RUSTORANGE STUDIO & OFFICE,

Noida

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This 3,460 sq.ft factory space was to be converted into an office space for the online retail brand, which would accommodate their in house designers' studio spaces, the conference rooms, cafeteria, washrooms and cabins for the partners. Since the brand makes their own fabric and carries out their own printing/woven processes, the same was showcased in the interior design of their working spaces. 

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Utilizing the fabrics available, each of the spaces were transformed to reflect the identity of the brand. The fabrics were used to make  roman blinds and wall art that showcased the different types of prints that the brand created. The tools of the trade  were also utilized by displaying the actual wooden  blocks used in-house. ​

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The previous building layout was more tuned to the needs of the prior tenants, which had bulky aluminum and glass partitions and wall partitions that created an uneven space definition, which was not suited to the needs of the client. Hence the interior layout had to undergo major transformation to create a more open office plan for the studio space and for the remaining zones a sense of transparency was to be established.

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